Pre production work 2 peoples houses

Job advertisement letter

To whom it may concern,

 My daughter has been looking for a job for a while now and when she was looking the other day she came across your position at Flipside Media to be a Digital Video Production Producer. As always she asked me to read her application before she sent it off and I asked her to show me the job description although the position sounds engaging, running my own Marketing business and sending out applications for job roles within my business I know that this is not what a job description should look like. I am sure it was a simple mistake you made and if so I would just like to inform you of the mistakes you have made so you can correct them and not make the same mistake again in the future.

 The first issue I spotted, yes there is more than one, is that there is a wide gap between different hours and salary “£15000 - £35000 per annum + benefits”. I know that the contract probably depends on how much experience someone has but there is a rather large gap and could go against the Quality Act 2010 if it relates to pay equality.  The salary is a big difference because the salary gap is so big I would have thought you would have followed the salary bands where depending what job you are doing and how much experience you have you would then get paid more as you work within the company. The legislation is that you should only have your employee work 48 hours and you follow that but you don't have specific working hours and need to specify “Between 10-45 hours per week (variable)”. In other position descriptions they show the days you would be working as well as showing the time they will be working from too.  

 Another issue that I spotted was that you were looking for a specific age “male/female (aged below 30)” which is going against the Equality act as you are discriminating people on grounds of age. I can understand if you were an acting agency searching for actors but you’re not and even though my daughter is under that age it’s not fair you discriminating the older generation as they could be just as good at the job as a 30 year old or younger. I also love the idea that you are a religious company as I am Catholic but it doesn’t give you the right to say that you only want other Christians to join your team “Religious views: Christian”. It’s breaking OFCOM rules. To see the OFCOM rule that you are breaking which is meaning of ‘seek recruits’ you should not try and persuade other people to join your religion http://stakeholders.ofcom.org.uk/broadcasting/broadcast-codes/broadcast-code/religion/. I am also giving you the link to show you other equality acts that you could be going against such as age, religion and pay.  http://www.ofcom.org.uk/about/equality-and-diversity/

What you did do right was the main body of the text showing what you require. What I have a major issue with is that you want them to plan and produce a short documentary “plan and produce a short documentary that can be shown to children at high school promoting No means No date rape campaign”.  They are not working for you so they are not protected by your rights therefore they could get into trouble just for trying to get an interview with you. “You should interview teenagers and other individuals who might be/have been affected, by the topic including female victims and male offenders”. You are asking them to interview people they don’t know who have been abused because they are rape victims therefore are vulnerable people which would make the audience of primary school children feel awkward because they might not be ready to watch a real life stories about people who have been abused. You also want them to re- enact what has happened which is obscene because you said you wanted to show the footage to a high school which could raise social concerns “you should compliment the interviews with re-enactments’’. This is not a good idea because it would remind the victims about what happened to them and could scar the high school children depending on how real it seems and could raise social concerns. Another thing I spotted is that you want them to have a soundtrack which could pressure them into breaking copyright laws as even though you have given them £20 to make this production getting permission to use the songs would cost a lot more money. I don’t know if you have heard of it but they would also need to get certificated by the British Board of Film Classification (BBFC) to see if it is suitable for high school children to watch it and I think it would be rated a 15 because it includes sexual violence. Here is a link to the 15 certificate rating and what makes it that age range http://www.bbfc.co.uk/what-classification/15. This will also go along with OFCOM rules where children are people under the age of 15 and content cannot be shown to them and hurt them mentally. Here is a link to that page which tells you the rules you need to follow http://stakeholders.ofcom.org.uk/broadcasting/broadcast-codes/broadcast-code/protecting-under-18. If they don’t proceed to do the Documentary will they still get an interview?

One last thing that I would like to state is that you don’t want them to apply for other jobs if they are successful which is okay to say but it doesn’t come across like that. As well in the clause you want the to promote the ideals of Christian and if they are not Christian how will they know what you want them to add? It’s good that you will give them the £2o back but is that only for the person who gets the job?  It comes across as if when they send their application to you that they aren’t allowed to apply for other positions that are the same. So if you don’t mind please can you make that clearer?

 I hope you take into consideration what I have specified that you need to correct and I hope this will remind you not to make the same mistake again.

Yours Sincerely

Lauren Gadney

Media Job roles Booklet.

Existing and Developing Technologies

Is TV news a window of the world?

Is TV news a window of the world?

 

 

It has come to our concern while finding out about how TV news operates that they hide some inportant steps in history from our eyes. At first we thought that news had nothing to hide from us due to researching and analysing a news programme clip.  But when we looked further into it we found that they aren't able to show every clip due to there being too many top stories or not enough evidence that it is true.

TV news tries to present itself as unbiased, neutral, impartial but as I will show you news in no window of the world. The TV clip that I blogged earlier shows what I saw before, I found out that news doesn't show us everything. What I didn't go into detail about was the news readers. Most news readers are middle classed and if they are men they are most likely middle aged and if they were women they would be around the age of 30. Even though this is just the stereotypical type of news reader it is usually right.

 The impartial laws:

 

Two men Gultang and Ruge came up with a system which shows what kind of news is good news. Some of these points consist of:

• Negativity
• Meaningfulness
• Personalisation
• Continuity
• Frequency

Negativity:

Negativity is used to entice audiences. Gultang and Ruge would put this before politics because people would rather hear about people dying rather than what is happening in the houses of parliament. An example of this is Rolf Harris who was seen for years as a lovely man until recent months and has now been accused of and guilty of 12 accounts of indecent assault.

His family still stand by him today even though it has been proven true. The whole nation is shocked at this because no one would think that he would do something terrible like this because he had given himself a good image.


Meaningfullness:

This was created by Gultang and Ruge to show stories that relate to their audience. Just like the main news for UK and the World we then have news which specifies the area we live in such as Look East. An example of this is the suicide on top of Wilkinson’s. Fiona Anderson killed herself by falling off a multi-story car park her three children were then later discovered dead. This was shown on BBC news the week it happened.

 This was a shock to everybody who lived in the Lowestoft area as something like this had never happened before. Just like the recent news story about a murdered boy in Hemsby it shocks everyone because we are not use to hearing anything like this in our area.

Personalisation:

This is where the news repeats itself about a famous person that everybody or some people love. The news can twist, tell the truth about or be nice to a celebrity. At first the news idolized Justin Bieber when he first became famous but as he has gotten older they only look on the negative side with the things he has done. He’s been said to spit on his fans, has gone to jail and done drugs. The most recent thing that Justin has been accused of is a racial comment about black people when he was younger which was originally filmed for his film documentary Never Say Never.

 

I do think it was a very bad thing that he done that, I also think that he hasn’t learned from his mistakes but he has apologised for this comment which is the morally right thing to do. I also know that his fans will always stand by him and the media mostly look at the bad things teenagers do and put negativity on us and the older generation look at this and believe we are all like this. I do not think the news should do that because we are supposed to trust the media and if we don’t trust them who can we trust.  

Continuity:

This is where a news story is shown and keeps on occurring whenever it arises again. This keeps us informed with information about this topic. This kind of story would mostly be a story that has shocked us and is still unresolved and we are hoping that one day it will be. An example of this is The Madeleine McCann which has been going on since she was 3 in 2007 and nobody knows what happened and if she is still alive.

 

It’s a tragic story which everyone in England is interested in and has had so many debates about who took her, is she still alive and feel sorry for her parents knowing that she’s missing and just wanting to see her again. Too long this has gone on for and everyone just wishes it was over.

Frequency:

Lately in the News there has been information about The World Cup as that’s what has been and still going on until the 13^th July. Frequency is when news is put on the TV if it is relevant to what is going on. Just like Luis Suarez a football player for Uruguay decided to bite Giorgio Chiellini an Italian player when they were playing football in the World Cup against each other.

 

This hit the news because Suarez has already done this before and obviously hasn’t learnt from his mistake as well as shocking the World by doing it again.

The Hierarchy of truth:

When the news are presenting the news that they have been given they like to show that they have evidence of the event that has taken place. To show this they normally have a structure that they have to make sure the viewers believe what they are being shown.

 

 

This is a diagram of how they perform each news story. They would have the main news reader in the studio inform the viewers what has happened or is happening. Then they will go to the location where the event has just taken place. If it is live they would be showing us what would be happening. If it isn't live then they would then show us the actuality footage that took place at that specific location. They would then go back to the studio to hear the next piece of news. This is a good way of showing viewers the news because it makes sure that we are shown every vital piece of news that has occurred during that day or week.

 

 

 If you go to 3 minutes 54 seconds you will see the news reader showing you the news she is about to show. You then see on location the Queen and her family and then you hear the Queens speech.

 

However this is not the case. We have learnt from the gate keeping process that only a few stories out of a dozen are actually shown on the news, which just shows how good they are deceiving us in making us think that they show us everything. In every stage of the gate keeping process news stories are thrown away.

 

• The first stage of news gathering is the sources of the event. Are there enough sources or have the sources been wrong.
• The next stage are the news values. Is the news relevant to the events that have happened this week, or is it a little issue or a common thing to happen.
• The third stage is then gathering the news. If there is breaking news or technical problems or legal constraints then news will be thrown away.
• The next stage is costs. BBC, ITV and SKY are given a yearly budget that they can spend on news. If they think the budget is going to cost a lot and isn't that important or a bigger news story will arise then they will throw it away.
• The next stage is competition. If for example the BBC was watching ITV news they will see what stories they have during the day and would match it to theirs. Sometimes I find that when you are switching over to news channels they have the same news stories but at sometimes the same time but mostly one after the other and news channels want to be the first to air it.
• The last stage is broadcast. If they have a breaking news just as they are broadcasting they will then focus on the breaking news and get rid of he story they were about to talk about.

 

All media is a representation of who we are as a country and what we class a good news. All representations involve choices and we have to decided what choice is right and the news are responsible for how we see this.

I think how we show news does matter because a lot of people watch it. What I would class good news as is a sad story because people find it shocking to watch.  I don't like that I think that way and I think it would be nice if we were able to show the lighter side of life but then if we were only to show the lighter side of life they wouldn't see what was really happening behind closed doors. At least the news at the moment shows both sides the good parts of life and the bad and even though they don't show us all the stories, at least they show the truth in the different sides of life.  

 

 

Careers Handbook

Task 3 - Careers Handbook

 

Director of Photography

 

The Director of Photography is encharge of creating a visual look of a film or TV programme

 

Do you need special training or skills?

• You need to know all about camera equipment
• Have artistic Vision
• Have in -depth knowledge of lighting techniques and know how to achieve them
• Have considerable industry experience

Actor

 

 An actor can be anyone if its your true passion you can do it but on skillset it says that you need to have perfessional training. I don't think this is true because if your confident and feel like your a good actor you can make it.

 

Being an actor you have to e comfortable with any role you are given. To be an actor there are things that you eed to know or be able to do. Some of these things are...

 

• Be able to deal effectivley with the press
• Be able to be your character and make
• Memorise your lines
• Convince the audience that you are someone else

Actors do have to do some research such as researching their character or a streotype of people so they can really feel connected to their character and perform how they think that person would act.

Editor

The editor has o work closely with the director ensuring hey get he knowledge of how the story unfolds. An editor has to be able to put extra hours into work at the editing suit as they have a deadline for the time tat their work has to be in for.

The editor needs to have these skills....

• Have technical aptitude
• Be able to lead a team
• Have patience and attention to detail
• Be creative under pressure
• Have good organisational skills
• Have imagination and an understanding of narrative

If you want to get into this job it's best to get as much experience as possile and get a higher eduction. The bst way to start the job is to become a runner to get to know each area of production then become a 1st assistant for a couple of years to then become an editor.

 

Task 5

 

 

 

 

 

Ownership and Funding of the Media

 

Ownership and Funding of the Media

 

Public Service Broadcasting (PSB)

This is a system of broadcasting which tries to educate and inform it's audience, not just sell stuff to them. The British Broadcasting Corporation (BBC) is a good example because the BBC is funded by a license Lord Reith the 1st Director General said ''public service N & T public exploitation''. The BBC wanted to be funded by a license because they didn't want the goverment to run it or make it commercial. Thats why they have no adverts.

Commercial Broadcasting
This exists to make money, it does this by selling its audience to advertisers. This includes channels such as ITV, Channel 4, SYFY and TLC. Some Commercial Broadcaters also make money from subscription like SKY.

Corporate and Private Ownership
Private Ownership means that a business is owned by an individual. Corporate is where a company is listed as a public company such as the BBC.

Global Companies
This is when a company spreads their business multinationally. They move there money around for tax profits and they gain bigger audiences.

Concentration of Ownership

 

 

There are six companies that own 90% of the worlds media like Disney, Viacom and Warner Brothers. This isn't good becuase it cuts out competition (monopilisation). Some of them even synergize which means crossing platform to support or advertise easier such as The Sun has a competition to win tickets to watch a 20th Century Fox film and they are both owned by Media Corporation.





Vertical Integration (owning stuff in different sectors)
Warner Brothers are massive but like any business they started off small. They started there business by renting out places and showing footage of films. Now they are one of the six biggest media companies in the world. There business is conglomerate as at first they started Exhibiting films but then they decided to then make films themselves so brought their own studio. That wasn't enough and they now distribute films too. This is vertical integration because it owns more than one sector

Horizontal Integration
Disney is another one of the six largest companies in the world and they own many businesses. Horizontal integration is when a company own's more comapnies that owns sectors like theirs. So Disney also owns pixar and Marvel which own studios, distribute and Exhibite films.

The Licence Fee
The Licence fee is what the BBC owns. They done this because they didn't won't to be propaganda or exploit the audience.

Subscription
Subscription is when audiences have to subscribe to the channel like we have to subscribe to SKY and you can pay extra if you want more packages with them.

One-off payment to own product
A one off payment is like freeview box films where you pay for one film but you don't own it.

Pay per view
This is where you go into the SKY Movies store on top of your subscription.

Sponsorship
This is where a business sponsors a TV programme like foxy bingo sponsors  the Jeremy Kyle show. Another example is Joop, a fragrent for men sponsors falling skies.

Advertising
TV channels such as ITV get money by getting advertisers to advertise their product during a programme.

Product Placement
This is where a product is advertised in a film or a TV programme.

Private Capital
This is where you can get the money yourself and ask your friends or family for money.

Crowd Funding
This is where oeople donate money to you to help your busines grow.

Development Funds
Financial aid given to some people in countries who are less able to afford it.

Banks
 This is where you lend money from the bank and thy can help you with your budget and help you go in the right direction with yor business.